Recent Work: Shawn Mathey
It was such a pleasure to work on Shawn Mathey’s new website, knowing what a great artist & supremely nice guy that he is, having met him in London at English National Opera during the production of The Magic Flute.
In this rare occasion, I was able to design a brand aesthetic for him completely from scratch while being inspired by his performance and artistry first-hand.
My initial design process started with a few different branding concepts, which evolved from rough sketches and eventually took the form of the final logotype and style board here:
Breaking it down simply: strong photography is one of the main keys to a great opera singer website, accompanied by good typography and a unique color scheme. Putting together a few style boards or mood boards with this in mind is where many important decisions are made for the brand, and the rest of the site design seems to fall right into place.
Site completed for American Tenor Shawn Mathey. Designed and developed from start to finish by Tom Lewek, and powered by WordPress for easy content management utilizing my custom bare-bones boilerplate based on the Starkers theme.
Opera singers, conductors, directors and musicians looking for a website design built with WordPress — contact me for more information & pricing.